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4 Important Questions Your Web Developer Absolutely Needs To Ask You
It’s one thing for a web developer to build a beautiful website or launch an online ad campaign; it’s another thing entirely to promote your business online with a mind towards getting a solid return...
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3 Valuable Things You Need to Consider When Hiring Salespeople
Sales certainly isn’t what it used to be. Buying processes are shifting, and salespeople must adapt to meet buyers’ needs. In turn, sales managers must adjust their expectations for what makes a good...
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See How You Compare With Google Analytics Industry Benchmarks
Google Analytics is an incredibly powerful tool that offers easily accessible insights from the moment you open the interface, but a lot of information can be missed if you don’t pay attention. From...
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4 Prevailing SEO Myths You Shouldn’t Believe
Search Engine Optimization is one of the few services we recommend to nearly every client we work with. It’s a long-term strategy, and when given the right amount of time and effort it leads to a...
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Just How Specific Can You Get With LinkedIn Ad Targeting?
With every day that passes, a new way to spend your marketing dollars becomes available. Google and Facebook ads are the primary online advertising avenues, but an often overlooked platform is...
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3 New Websites Launched in July
We have the pleasure of working with some amazing companies at Engenius, and we’re extremely proud of the work we’re able to do for them. Creating websites that properly reflect their mission and...
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How Can a Web Page Validate Your Business?
Recently we’ve been going through the hiring process for a few open positions at our company, and it’s reminded me of how important first impressions and relevant experience are. If you get a cover...
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3 Clear Signs That You Desperately Need a Website Redesign
There are some tried-and-true signs that you may need a website redesign: perhaps your site isn’t mobile optimized or it doesn’t reflect the latest design trends. Spend some time on your website every...
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Online Marketing Strategies: How to Get The Most Out of Your Money
Working with small-to-medium sized businesses and NPO’s, we often deal with limited marketing budgets. These companies and organizations simply don’t have the money to invest in robust promotional...
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3 Great Websites We Launched in August
We have the pleasure of working with some amazing companies at Engenius, and we’re extremely proud of the work we’re able to do for them. Creating websites that properly reflect their mission and...
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Sales Tip: When to Say “NO” To a Sale
At first glance, the idea of turning down possible revenue might make you feel a little queasy. How could your business, with its demanding revenue goals, say no to an incoming check? There are...
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What Makes Website Images Compelling?
When you look at the web, what makes one website stand out from another? If you think about sites you’ve seen and really loved, can you name what it was that made them memorable? People often look at...
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3 of the Best Designed Websites You’ve Ever Seen
We have the pleasure of working with some amazing companies at Engenius, and we’re extremely proud of the work we’re able to do for them. Creating websites that properly reflect their mission and...
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Website Metrics: How to Navigate Your Analytics Like a Boss
I know from first-hand experience that beginning the quest to understand website metrics can be overwhelming. At first glance, it can seem like you’re just staring at a bunch of numbers and charts...
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New Account Manager Joins the Engenius Team
Here at Engenius, we spend a lot of time getting to know our clients: what makes them excited about their jobs, how they impact the community, and why they do what they do. We get the opportunity to...
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4 Misconceptions About WordPress Themes
If you’re considering investing in a new website, you’ve probably begun envisioning what your new site will look like and how it’ll function. The finished product should look good and represent your...
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Does SEO Work for Construction Companies?
We’re passionate about great web design at Engenius. But what good is great web design if no one ever sees it? We believe in not only creating beautiful and effective websites for clients, but also in...
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2 New Sites Launched in October
We have the pleasure of working with some amazing companies at Engenius, and we’re extremely proud of the work we’re able to do for them. Creating websites that properly reflect our clients’ missions...
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What Do You Absolutely Need for Successful SEO?
SEO, or search engine optimization, is a critical component of any successful marketing effort. SEO refers to the work done on websites and web pages in an effort to have them rank higher on Google for...
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What Are Backlinks and Why Do They Matter?
What Are Backlinks? A backlink is a hyperlink on a website that links to another website. It’s called a backlink because it’s a link that points back to a website. Backlinks are also known as inbound...
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